Founded in 2016 by Andrew Willshire, Diametrical focuses on the space between people and data, unlocking and maximising the value that analytics brings to your business.

Andrew has a vast array of skills and experience in the overlapping fields of analytics, systems and process design. He has worked across a wide range of data-focused roles, from designing and building databases, to building statistical models, to programming analytical tools, through to working as a consultant to senior managers.

This experience has enriched Andrew with a rare perspective on the different essential elements of the chain and, crucially, allows him to communicate effectively with individuals and teams at all levels. This is critical because, like all systems, it is not possible to optimise a single part without consideration of the rest of the functions.